What happens when an Olympic gold medalist tests positive for cannabis – and changes history?
From Olympic Gold to “The Ross Rule” – Tune in to hear the full story behind Ross Rebagliati’s Cannabis Legacy.
Welcome to Roll With It – Your go-to podcast for all things cannabis! 🌿
Whether you’re a seasoned stoner, curious consumer, industry insider, or someone just rolling in for the first time — there’s something here for you.
🔥 In This Episode: We sit down with Ross Rebagliati — the first snowboarder ever to win Olympic gold at the 1998 Winter Olympics — and the man behind one of the most controversial moments in sports history.
After winning gold in snowboarding’s Olympic debut, Ross tested positive for cannabis. His medal was taken. The world watched. And then — in a dramatic legal battle — it was given back when it was revealed cannabis wasn’t even on the Olympic banned substances list at the time.
That moment sparked global headlines, exposed hypocrisy in sport, and ultimately led to what became known as “The Ross Rule.”
But this episode goes far beyond the medal.
Ross opens up about:
-Discovering cannabis culture in Whistler in the early days of snowboarding
-Integrating cannabis into elite athletic training
-The politics behind prohibition
-Being the only athlete willing to publicly stand behind cannabis for 27+ years
-Building his brand in BC’s legal market
-Working directly with growers and launching premium products like Mango Gold
-Investing in cutting-edge pre-roll technology and vertically integrating his business
We also dive into:
-The evolution of snowboarding from outlaw sport to Olympic stage
-Farm-gate cannabis tourism in BC
-The next generation growing up without stigma
-And what it really means to “take one for the team”
This is a story about resilience, culture, risk, reinvention — and standing proudly behind the plant when it wasn’t safe to do so.
If you care about cannabis, sports history, entrepreneurship, or breaking stigma — this is one you don’t want to miss.
🎧 Tune in now.
💬 Drop your thoughts below.
🌿 Let’s keep pushing the culture forward.
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🌐 Website: www.cannabislane.ca
📸 Instagram: @CannabisLaneCo / @RollWithIt.Entertainment
🎙 Podcast Hosts: Brittney Guthrie & Julie Stevens
🔗 Join the Conversation:
Drop your questions or topic requests in the comments — we’d love to feature your ideas in future episodes!
